Examples
290 pieces from 5 demonstration practices, across 19 content categories and 8 formats. Each one is a real row from the database drawn by the same component the product uses, with the caption Bedside wrote for its recommended channel.
The comparison
Below, the same content category is rendered for every practice. Nothing about these rows is curated for effect: the category is held constant, the practice is the only variable, and the differences you see are the layout family, motif, type pairing and palette each practice carries in its own brand profile.
Cortland Facial Plastic Surgery
editorial · frame
Instrument Serif / Inter
Meridian Hair Restoration
clinical · grid
Inter / Inter
Rowan Plastic Surgery
luxe · arc
Instrument Serif / Inter
Northline Metabolic Health
warm · rule
Instrument Serif / Inter
Glasshouse Aesthetics
bold · blob
Instrument Serif / Inter
Cortland Facial Plastic Surgery
editorial
Four things to check on any surgical photograph before you let it persuade you of anything.
Meridian Hair Restoration
clinical
Same camera position, same light, same length, fourteen months apart.
Rowan Plastic Surgery
luxe
One patient, one operation, one light source.
Northline Metabolic Health
warm
Two lab panels, nine months apart, and not a single number on them is a weight.
Glasshouse Aesthetics
bold
Same lamp, same angle, four months apart.
Cortland Facial Plastic Surgery
editorial
Nine measurements, a calibrated camera, and a piece of paper you get to take home.
Meridian Hair Restoration
clinical
One room, one case, one day.
Rowan Plastic Surgery
luxe
The room is quiet for an hour before anyone is in it.
Northline Metabolic Health
warm
The trays get set up an hour before anyone arrives.
Glasshouse Aesthetics
bold
Everything in the room, and none of it is a secret.
Cortland Facial Plastic Surgery
editorial
She consulted three surgeons. The thing that decided it was a sentence about what could not be promised.
Meridian Hair Restoration
clinical
A pull quote we did not particularly enjoy reading, and kept anyway.
Rowan Plastic Surgery
luxe
A patient described the waiting room better than we ever have.
Northline Metabolic Health
warm
Dana put off calling for two years because she had a speech ready.
Glasshouse Aesthetics
bold
"She was the only person who would tell me a number before I walked in."
The gallery
Practice
Category
19 of 290 pieces · 1 practice · 8 categories · 1 format
Clear filtersEducational
Short video concept · 34s
TikTok caption
Forehead is a two.
#aestheticmedicine #austin #patienteducation #askthedoctor #consultfirst
Call to action. Save this for the appointment you keep almost booking.
Educational
Short video concept
Draft body, not yet adapted
Forehead is a two. Between the brows is a four and it is over in a second. Lip is the only one anyone remembers, and we numb for it.
Call to action. Save this for the appointment you keep almost booking.
Educational
Short video concept
Draft body, not yet adapted
A unit is a measure of dose. Your forehead might take 18, your neighbour's might take 30, and neither of you is being overcharged. At $12 a unit you can do that math yourself before you walk in.
Call to action. Do the math on your own before anyone quotes you.
Educational
Short video concept
Draft body, not yet adapted
A unit is a measure of dose. Your forehead might take 18, your neighbour's might take 30, and neither of you is being overcharged. At $12 a unit you can do that math yourself before you walk in.
Call to action. Do the math on your own before anyone quotes you.
Expectations
Short video concept
Draft body, not yet adapted
Day one you look fine. Day two you feel tight. Day three you are flaking around the mouth and you will hate it. Day five you are done.
Call to action. Book peels for a Tuesday, not a Thursday.
Expectations
Short video concept
Draft body, not yet adapted
Day one you look fine. Day two you feel tight. Day three you are flaking around the mouth and you will hate it. Day five you are done.
Call to action. Book peels for a Tuesday, not a Thursday.
Expectations
Short video concept
Draft body, not yet adapted
You will not see anything for three days. You cannot lie down for four hours after. And you are allowed to say the word no in the chair at any point.
Call to action. Screenshot this before your first one.
Expectations
Short video concept
Draft body, not yet adapted
You will not see anything for three days. You cannot lie down for four hours after. And you are allowed to say the word no in the chair at any point.
Call to action. Screenshot this before your first one.
Local
Short video concept
Draft body, not yet adapted
Sun, dust and dehydration in one weekend. Do nothing aggressive for five days afterward, then come see June. The week after ACL is our busiest of the year and it is not a coincidence.
Call to action. Book the week after, not the week before.
Myth versus fact
Short video concept
Draft body, not yet adapted
Faces read as odd when volume is in the wrong place, not when there is too little of it. Sometimes the plan is one syringe in a different spot. Sometimes the plan is wait six months.
Call to action. Bring the photos you are worried about to a consult.
Myth versus fact
Short video concept
Draft body, not yet adapted
Faces read as odd when volume is in the wrong place, not when there is too little of it. Sometimes the plan is one syringe in a different spot. Sometimes the plan is wait six months.
Call to action. Bring the photos you are worried about to a consult.
Patient journey
Short video concept
Draft body, not yet adapted
You sit down, you talk for ten minutes, I watch your face move, we write a plan, and roughly a third of the time the plan is not what you came in for. Fifty dollars, credited to your first appointment.
Call to action. Consults are $50 and it comes off your first visit.
Patient journey
Short video concept
Draft body, not yet adapted
You sit down, you talk for ten minutes, I watch your face move, we write a plan, and roughly a third of the time the plan is not what you came in for. Fifty dollars, credited to your first appointment.
Call to action. Consults are $50 and it comes off your first visit.
Procedure explanation
Short video concept
Draft body, not yet adapted
It is a fast tapping right against your ear and it sounds like a stapler having a bad day. The feeling is closer to a cat tongue. The sound is the part people flinch at.
Call to action. Turn the sound on before you decide.
Procedure explanation
Short video concept
Draft body, not yet adapted
It is a fast tapping right against your ear and it sounds like a stapler having a bad day. The feeling is closer to a cat tongue. The sound is the part people flinch at.
Call to action. Turn the sound on before you decide.
Procedure explanation
Short video concept
Draft body, not yet adapted
Count it in what you have to skip. One long weekend indoors, sunscreen on a timer, no gym for two days. If you have anything on the calendar in that window, we book you later.
Call to action. Bring your calendar to the consult, not just your questions.
Procedure explanation
Short video concept
Draft body, not yet adapted
Count it in what you have to skip. One long weekend indoors, sunscreen on a timer, no gym for two days. If you have anything on the calendar in that window, we book you later.
Call to action. Bring your calendar to the consult, not just your questions.
Technology
Short video concept
Draft body, not yet adapted
It is making controlled columns of injury and leaving the skin between them alone. That untouched skin is why you heal in days instead of weeks.
Call to action. Laser consults are $50 and it comes off your first appointment.
Trending topic
Short video concept · 34s
TikTok caption
A ring light, a hydrating layer and a camera at arm's length will do most of it.
#aestheticmedicine #austin #patienteducation #askthedoctor #consultfirst
Call to action. Ask June what is achievable and what is a lamp.
About this data
Every practice, provider, patient review, metric and result on this page is fictional demonstration data. The five practices do not exist. The providers do not exist. The reviews were written for this demonstration and are not from patients. The performance numbers behind the coach actions were generated to exercise the learning engine, not measured on a real account. What is real is the software: the pieces, the design systems, the captions and the selection reasons are produced by the same code a paying practice runs, from rows in the same database.
Bedside plans, writes, designs, adapts per channel and schedules. Direct publishing to Instagram, Facebook, TikTok, YouTube and LinkedIn is not connected: each platform requires its own app review or partner grant first. See platform status.